Is Your Website Design Hurting Your Clinical Practice?

Have you ever gone to a website that resembled a design of a 10-year old? Is your website, creating Negative Impact on Patient?

Shockingly, this is an immense issue with a significant number of the Web sites we see today. If you own a clinic, your web site design is important to generate new patient leads and also the revenues. Patients of all ages use their PCs, smart phones and tablets or desktops to find the best doctor according to their need. This implies that your web site is more vital and responsive than ever. Your website is a member of your marketing and sales teams. 

Individuals Judge Your Practice by How Your Website Looks

Did you know that the vast majority will judge the nature of your practice by the design of your website?  Chances of loosing a potential patient loom large over the fact that the patient leaves your website and hunts down another organization.

Does your potential patient see old photographs and outdated data when they visit your site? Are your graphical illustrations boring or exhausting? Is your logo outdated, or is it new and modern? Does your site have a feedback form to take action? Is the telephone number mentioned on your website reachable? These are only a few things that can push an intrigued quiet far from your site and directly under the control of your opposition.

Is your Website Mobile Responsive?

More than half of all searches performed globally are on a cell phone. Likewise, more than half of Google results on cell phones are not quite the same as those from the same inquiry on a desktop gadget. Google's updated algorithm somewhat supports sites that favors users with a great and responsive experience.

Here is a list of signs that you should improve your website’s Design:

• It has a shabby, obsolete look that makes you look outdated
• It's excessively business centric. You speak a lot about yourself and don't address the needs of your patients.
• Web site contains images that are outdated and irrelevant
• Difficult to navigate
• Web site is not mobile responsive 
• Your online forms and appointment procedures are too long and complicated

If you think that your site doesn't make a difference, reconsider it. Most of the new patients will check your website before they ever converse with anybody at your clinic. This is your initial introduction. It's the essence of your digitalmarketing.

Here is a list of key features your website must have:

• A modern design to create a great first impression
• Mobile Responsiveness so patients can view it on all devices
• Updated Information and Photos which speak about  your potential patients
•  Accreditation and memberships
• A modern logo and branding elements
• User-friendly navigation
• Updated  Contact Details

In today’s continuously improving digitized society, a website design can make or break your practice. 

For more information click on: www.digilantern.com